A shop for the boardriding tribe

This post was written by Bedford Beacon Editor on April 25, 2009
Posted Under: News and Information
Bedford merchant Rob MacLeod stands outside his new store, Entity Boardshop. The store is set to open on May 9.

Merchant Rob MacLeod stands outside his new store, Entity Boardshop. Entity will open May 9.

Imagine waking up and heading to the beach for an early surf session. You then come home and take your skateboard for a grind. A few hours later, you drive to the ski hill for a little night boarding on a halfpipe.

Sound like California? How about Nova Scotia.

Whether it’s surf, street or snow, for those who love to ride with two feet on a board, Nova Scotia just might be the best place in Canada to shred.

Surfers, skateboarders and snowboarders will soon have a place where they can all get decked out. A new store is set to open in Bedford next month that will cater to all three boardriders.

Entity Boardshop is a core boardshop with a high-end boutique setting,” said store owner Rob MacLeod. “In the front of the shop, I will be carrying apparel lines that fit the lifestyle of surf, skate and snow for both ladies and gents.

“(I’ll have) a different vibe in the back for my hard goods – skateboards and snowboards.”

Located at 1270 Bedford Highway, Entity will feature all the big-name brands: O’Neill, Lost, Element, Billabong, Burton, eS, etnies, Emerica, C1RCA, Nixon, Von Zipper (VZ), Dragon, StepChild, ThirtyTwo, Sessions and Lucy Love.

A Dartmouth native, MacLeod, 27, has been heavily involved with snowboarding for 17 years during which time he has competed and taken part in snowboarding films.

“Snowboarding is a lifestyle as much as a sport, which falls in the same line and respect that skaters and surfers give their sport, which makes all three sports go hand-in-hand,” said MacLeod, who can often be found riding a skateboard once the snow has melted.

MacLeod, who has operated a renovation business for the past seven years, is busy making final preparations to get Entity ready for opening on Saturday, May 9.

“Entity has been in the works for four years and I felt the time was now with this location,” he said.

And where did the store name come from?

“The name Entity came to me one night around 3 a.m. while laying in bed,” he said. “It then took me two days to remember it.”

While Entity will be opening May 9, MacLeod is planning on hosting a Grand Opening event in early to mid-summer.

Reader Comments

Great info on a great store! Hopefully this type of store will create a trend in Bedford. Wouldn’t it be nice to be able to go for a casual stroll in our own town and shop in “local” shops. We’ll definitely be back to “Entity”!

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Written By Samara Harding on May 18th, 2009 @ 3:50 pm